Nov 15
30
When social media first launched, many companies were skeptical that these new platforms could be used to support their business initiatives. Today, if you hear of a company that is not on social media, you find yourself wondering “What are they thinking?”. According to NewsCred, 87% of B2B marketers use social media to distribute content.
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4 B2B Social Media Marketing Lessons Marketers Can Learn From Their B2C Counterparts