Sep 19
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We all know by now that podcasting is a fantastic content marketing tactic , right? To review: Over 81 million people listen to podcasts ( Edison Research ) 80% finish the majority of every episode on their favorite podcasts ( Edison Research ) Most people who listen to one podcast are likely to pick up more ( Edison Research ) In other words, there’s an enormous audience out there, ready to spend multiple hours with your quality content.
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5 Unexpected Content Marketing Benefits of B2B Podcasting