7 takeaways from the SMX Next keynote with Hyung-Jin Kim, VP Search at Google

It’s rare to hear about the inner workings of Google’s rankings, new products and algorithm updates straight from the source. We were lucky to get that this morning at SMX Next, as Hyung-Jin Kim, the VP of Search at Google, candidly shared some perspectives about the direction of Google’s algorithms and the critical focus on satisfying user intent. From the importance of E-A-T to the history of Google updates, Kim shared many important insights about how Google search works.

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7 takeaways from the SMX Next keynote with Hyung-Jin Kim, VP Search at Google

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