Aug 14
24
Last month Baidu, the dominant search engine in China, announced they launched a Portuguese version of their search engine in Brazil. (You might notice they have opted for a subdomain on their .COM, instead of the .COM.BR Brazilian TLD that Google uses, but that’s for another post.) Brazil might seem like an odd first expansion choice for a search engine that is primarily focused on the Chinese language, but when you dig into the details, it actually quite logical.
Read this article:
Baidu Expanded into Brazil: Why It’s a Great Decision & What it Means for the Future by @5le