It was interesting to see this question (below) asked as a comment to a recent article on Foursquare that I was reading. “I need to know my ROI on implementing another piece of social media? (referring to Foursquare as “another piece of social media.” There are several things about it that I would like to rip apart, but the kinder, more gentle, side of me will just “address” them (and try to educate), because its obvious some educating needs to happen.

See more here:
Foursquare – A Marketing Channel Not A Campaign

Tags: local search, SEO

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