Google reveals its three most important ranking signals

We’ve already heard that RankBrain , Google’s artificial intelligence system, is the “third most important signal contributing to the result of a search query” and it seems like we may have confirmation on the top two factors as well. During a live Q&A from WebPromo with Andrey Lipattsev, the Search Quality Senior Strategist at Google Ireland, SEO expert Ammon Johns suggested to Lipattsev that, knowing what we know about RankBrain, it would surely be beneficial to everyone if we also knew what the other two signals were. And surprisingly, Andrey Lipattsev, obliges… “It’s content and links pointing to your site.” There you go

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Google reveals its three most important ranking signals

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