Jan 16
20
Last week I looked at the potential of evergreen content for SEO purposes , showing how it can work over time. This time I’ll look at how to plan and create content like this, where to find ideas, and the different formats you can use. Planning and idea generation Ideas for content come from a range of sources, but here a few places to look for inspiration… Matching your product to the content Part of the challenge around evergreen is the nature of the product or service you’re looking to draw attention to.
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How to plan and create evergreen content