Mar 16
30
I read a great article over at Boagworld about the pain of content migration, a term that will send shivers down the spine of anybody unfortunate enough to have been through such a process. Written by Paul Boag, it explains some of the common problems with migrating vast amounts of content . Notably, the reorganising of content in a way where lots of mismatches occur, breaking navigation and links, ending up with wonky URL structures and – as a result – lots of frustrated users and too many 404 pages being shown.
Go here to read the rest:
Is a brutal approach to content migration best for SEO?