Mobile Is Dominating The Consumer Purchase Decision Process, According To New Study by @mattsouthern

According to the 3rd Annual U.S. Mobile Path-to-Purchase Study findings released today by xAd, mobile is now dominating the consumer purchase decision process. But what’s surprising is that nearly two-thirds of mobile-driven purchases happen offline.

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Mobile Is Dominating The Consumer Purchase Decision Process, According To New Study by @mattsouthern

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