May 13
2
Stop a search marketer on the street, whether a grizzled veteran or relative newcomer, and ask him/her to list the top goals of ranking in the search results; they will talk to you about traffic, revenue and conversions. Likewise, in reflecting what is top of mind for search marketers, a perusal of… Please visit Search Engine Land for the full article.
Read more:
SEO Branding: Appearance In Search Results Impacts Brand Perception