Aug 12
21

Should You Transliterate Your Brand For International SEO?

A question which is hitting my desk on a daily basis at the moment is, “Should I transliterate my brand for greater success in China, Korea and the other double-byte countries?” The very first time I saw this I though, “I’ll just wing off a quick email to respond to… Please visit Search Engine Land for the full article

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Should You Transliterate Your Brand For International SEO?

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