The Core Elements of Storytelling that B2B Can Learn from B2C

Meet the One Rand Man, an average 30-something-year-old living in Cape Town, South Africa. As an architect, he’s living his best life, eating out at swanky restaurants, buying rounds of tequila shots for the whole table, and splurging on clothing of the highest quality. He rarely tracks his finances

Read more from the original source:
The Core Elements of Storytelling that B2B Can Learn from B2C

Tags:

Comments are closed.