What do SEO platforms do? Do you need one?

Of all the tactics for driving traffic on the web, search engine optimization (SEO) is perhaps the most powerful, given that 53% of a website’s traffic can typically be attributed to organic search, according to a BrightEdge study. But the practice of SEO has become more complex and it involves more considerations than SEOs enjoyed in the “ten blue links” era. SEO is not just about content creation and promotion anymore.

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What do SEO platforms do? Do you need one?

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