Archive for June, 2010

Less than 20 Days Until BlueGlass LA

2010/06/29

If you’re waiting to buy your tickets to BlueGlass LA , don’t wait too much longer, as the seats are filling up and BlueGlass LA is looking to be a conference of EPIC proportions. The speaker lineup for BlueGlass LA reads like a list of top quality Keynotes, and includes leading technologists and entrepreneurs like : Ben Huh from ICanHasCheezburger Rand Fishkin from SEOmoz Neil Patel from KISSMetrics Tony Adam from MySpace Marshall Simmonds from The New York Times Greg Boser of 3Dog Media Dave McClure from FF Angel Vanessa Fox from NinebyBlue … and many more! I really encourage you to visit our agenda and speaker list

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Why Logic Rules As A Link Builders Greatest Asset

2010/06/29

For every so-called “rule” about link building, there are exceptions. You might find consensus on a rule or two, like – site wide footers bad, follow links good! – but your greatest enemy as a link builder is ignoring your gut.

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Apple Won’t Deliver on July 1st iAd Release Despite $1-10 Million Entry Ticket [Report]

2010/06/29

According to AdAge , marketers forked out between $1 to $10 million to have their campaigns carried on Apple’s iAd platform but it looks like the slated July 1st delivery is unlikely to happen – mostly due to Apple’s solo dealing of the technical issues. Click to read the rest of this post…

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Incisive Media Wins Award for Best Use of Social Media at Conference Awards 2010

2010/06/29

When it comes to social media, SES walks the walk as well as talks the talk.

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How to Turn Your Copy from “Bull” to “Believable”

2010/06/29

Glaring red fonts and highlighted text aside, there’s one facet of copywriting that’s true no matter who you’re writing for – Yelling louder doesn’t make your writing more believable.   You can paste up all the screenshots you want as “proof”, but when it comes right down to it, the customer’s innate resistance is giving them every reason NOT to place that order. One of the most effective ways to overcome that resistance is not to butter them up with benefits (although that helps!) but to make your copy believable.  Online, there’s no shortage of fantastic claims about every product under the sun.  By now, people are attuned to and have learned to weed out the bull in the sales pitches they read, to the point where lesser – but more believable – results are what stands out

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What is PageRank Good for Anyway? (Statistics Galore)

2010/06/29

Posted by SeanWF This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community.

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Google China Now a Fake Search Box Page, Directing Users To Hong Kong

2010/06/29

In March, Google began redirecting Google.CN to Google.com.hk in order not to censor the Chinese search results anymore. Well, China isn’t happy with that, they simply do not want their Chinese users to get unfiltered results. Google has been threatened..

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YouTube Ads Are Cheapest Source of Traffic

2010/06/29

YouTube Channel and the initial findings are contained in this blog post. First step to setup a campaign is easy as much of your YouTube promoted videos campaign can be setup within the YouTube interface.   You will soon discover that the YouTube interface limits creativity and is slow to make updates and changes needed for a successful promotional campaign.

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Google Webmaster Tools Reporting Inflated Link Counts

2010/06/29

Have you checked out link count in Google Webmaster Tools today? If not, you may be in for a surprise when you do. It seems like most people’s link counts are incredibly inflated

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Why Duplicate Content Is Good For You

2010/06/29

There are only two things that matter in SEO:  writing great content for your users , and building links into that content . Everything else is a distraction.

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