BizWriter notified me that those who have been passing the Google AdWords Certification program have not been rewarded with a certification logo that actually works. BizWriter is one of those top experts in the AdWords Help forums.

According to new research from Econsultancy, companies worldwide are increasing their investment in site search because they want to improve the experience for website users and increase site usage and sales.

Google announced on the Google Webmaster Central blog that they will now send out notifications via Google Webmaster Tools for a spike in site crawl issues. The warnings are called SiteNotice and are sent out when Google sees a significant…

With the impending implosion of Yahoo’s disappointing Panama project and seeming overnight surrender of search to the big boys of Google and Microsoft it’s time we all started paying a little more attention to Bing and particularly Microsoft adCenter.

An overview of some of today’s ad/tech news. Click to read the rest of this post…

Have you ever tried to use a PPC campaign to steal customers from your competitors and failed? If so, consider trying a campaign on Google’s display network in conjunction with your search campaign.

Unlike its counterpart, the social media landing page isn’t focused getting on one action from a visitor; it has to manage four different kinds of conversion. Do your social landing pages manage all four

Nary a week goes by this summer that we don’t hear more rumors about Google’s interest in online games, social networking, and/or some combination of the two. Tonight, the Wall Street Journal is quoting unnamed sources that say Google is talking with “several makers of popular online games” to have those games included on a *** Read the full post by clicking on the headline above ***

A new study about the buying habits of computer and consumer electronics shoppers shows the importance of search to the online shopping process. Search engines, in particular, are relied on much more heavily than social media — but the study also speaks to the importance of on-site search boxes. The report — which can be downloaded *** Read the full post by clicking on the headline above ***

Yahoo Japan — an independent entity from Yahoo — has decided to forgo the Bing transition and will be using Google search results, Reuters announced today .