Archive for February, 2011

B2B Lead Generation Via Search Marketing (Part I)

2011/02/09

According to a recent Marketing Sherpa report, the top 3 marketing challenges facing B2B marketers today are: Generating high quality leads Generating a high volume of leads, and Dealing with lengthening sales cycles This column explores how business marketers are tackling these tough issues in… Please visit Search Engine Land for the full article.

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February 2011 Google Ranking Changes

2011/02/09

I am seeing some significant chatter, discussions, within the SEO industry this morning of a possible large and prominent Google web search algorithm update this morning.

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Facebook’s 2010 Metrics: Dominant & Still Growing, comScore Says

2011/02/09

Total unique Facebook visitors in 2010? Up 38 percent. Average daily Facebook visitors in 2010

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3 Cool Uses of Xfruits

2011/02/09

It’s been a while since I discovered xFruits , the fun, yet advanced, RSS feed mash-up tool, for myself and I’ve been amazed since then by finding new and new ways to benefit from the tool. This post shares some cool uses of the tool you may fall in love with! 1. Reputation

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AOL Serves Google Search Results. But Is Microsoft Doing Their SEO?

2011/02/09

While AOL has a 5 year deal to use Google for their search results, it seems they may be using Microsoft for their content SEO, according to their recently leaked Master Plan. The plan that Business Insider published shows AOL plans to use “SEO Checker” for optimizing their content

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Keywords, Domain Names and the Foreign Language Internet

2011/02/09

Logo.com was sold in November for $500,000.

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The Ancillary Benefits of Call Tracking

2011/02/09

Call tracking is nothing new, but it can often be overlooked with all the set up options available for an online marketing campaign. Call tracking is an absolute must in terms of quantifying PPC or other paid initiatives, but let’s forget the obvious for a minute and look at some of the other benefits call tracking can provide. Customer

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How To Perform Article Marketing in 2011

2011/02/09

Understanding the Concepts of Article Marketing There has been a definitive reason why article marketing is popular for search engine optimization: it works. Or, more accurately, it works on several levels beyond the mere impact that it has on the search engines

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Google Surf Shop

2011/02/09

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The Noob Guide to Online Marketing (With Giant INFOGRAPHIC)

2011/02/09

Posted by Oli Gardner This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. “Get me to page 1 of Google, while emailing our customers a bi-weekly newsletter, engaging influencers on Twitter, maintaining a captive Facebook audience, capturing new leads, and putting out 3 blog posts a week.” Harsh?

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