In a world where at least  some level of philanthropy is expected from all corporations, it’s difficult to say that throwing millions of dollars around is significant in and of itself.

In a world where at least  some level of philanthropy is expected from all corporations, it’s difficult to say that throwing millions of dollars around is significant in and of itself. However, exactly  how and  where that money is thrown does say something about a company – and especially about the way they want to portray their brand and priorities.

A strong month of March has propelled Bing-powered search past the 30% market share level for the first time since Bing began providing Yahoo with organic search results last August. According to the latest Experian Hitwise data, Bing and Yahoo both grew more than 5% in March and now combine for… Please visit Search Engine Land for the full article

A strong month of March has propelled Bing-powered search past the 30% market share level for the first time since Bing began providing Yahoo with organic search results last August. According to the latest Experian Hitwise data, Bing and Yahoo both grew more than 5% in March and now combine for… Please visit Search Engine Land for the full article

URL shorteners have become more and more prominent in recent years, with the four character “j.mp” hitting the scene alongside established shortening services like “goo.gl” and “bit.ly.” The increased prominence of these shorteners is associated with the rise of the social web, and most especially micro-blogging services like Twitter. This wasn’t a huge issue for search engine optimizers, though, since Twitter and other social data was almost entirely disregarded by search sites – until recently. As social search has become more important, so has understanding how SEO works for shared links.

The travel and hospitality industry remains one of the most profitable “per action” on the web. After all, not only do these companies have a lot to gain – in both immediate profit and long-term relationships – but not filling a hotel or plane does nothing to decrease your company’s overhead.

Here is a recap of what happened in the search forums today…

Here is a recap of what happened in the search forums today…

Here’s a roundup of today’s other search news and headlines from around the web, sorted by category. Click to read the rest of this post…

Here’s a roundup of today’s other search news and headlines from around the web, sorted by category. Click to read the rest of this post…