If you send emails, use Twitter or other social media networks, and have a website of your own, then you can easily implement the following three strategies that (surprisingly) a lot of people do not do to get links back to your website. This appl…

Can QR codes provide measurable insights that other marketing tools cannot?

If you ever need a topic to discuss at a social gathering, just ask everyone, “What do you find the most frustrating about using websites?” There are so many common complaints and issues raised by everyday Internet users and yet so many websites are still driving us crazy. Websites contain… Please visit Search Engine Land for the full article.

As optimism over the economy increases across B2B organizations and industries, search engine marketers need to take note. Industrial professionals go online when searching for products, services, and information.

When optimizing for Google’s Display Network, taking the easy road never yields fantastic results. Many accounts struggle to reach an acceptable efficiency goal within the Display Network, but a huge opportunity exists. Take control by shift..

There’s an old saying that goes, “Anything electronic will last forever of five years, whichever comes first.” That’s a sentimentderived largely from the Windows 98 era when file extensions changing or new operating systems being released meant you no longer had access to old files. While the saying is still worth remembering (if only for a giggle), it’s also far less true

There was once a time when Google Maps was only a small footnote being flicked aside by MapQuest. Now the picture has changed immensely, and largely thanks to mobile application support from Android and iOS devices, Google Maps is a dominant player.

Google has a lot of lines of development.

Yesterday I made the bold (sarcasm) prediction that Matt Cutts would do a live Q&A in the near future. Well…