Google Operating System reports Google is testing a new search snippet, one that is displaying the site name as opposed to the destination URL under the search result’s description. Here is a screen shot from the blog: I personally cannot replicate the same behavior, what I see is the full… Please visit Search Engine Land for the full article.

A recurring theme of Amber Mac’s keynote presentation at SES Toronto today was how companies need to face up to the challenge to authenticity that social media presents. The companies that were online, listening and responding to their customers w…

The long worked on facial recognition technology recently released by Facebook is coming under attack from European Union regulators questioning its intrusion in to users’ privacy.

Last year I created a list of 25 Women That Rock Social Media for 2010 which was well received and appreciated. Most of the women listed I’ve come to know through involvement in the Public Relations and Search Marketing industries and also through blogging. For 2011 I decided to create a similar list based almost entirely on recommendations from the 2010 participants.

Kicking old habits can be very tough. I can’t tell what is worse, staying away from a fast food drive-thru, quitting smoking, and now, learning to be a better SEO through the adoption of new techniques.  In today’s search marketing la…

Kicking old habits can be very tough. I can’t tell what is worse, staying away from a fast food drive-thru, quitting smoking, and now, learning to be a better SEO through the adoption of new techniques.  In today’s search marketing la…

Kicking old habits can be very tough. I can’t tell what is worse, staying away from a fast food drive-thru, quitting smoking, and now, learning to be a better SEO through the adoption of new techniques.  In today’s search marketing la..

Advertisers often worry about the creepy “Big Brother” factor in regards to remarketing. What moral code is an advertiser breaking if their ads follow a user around the Internet?  Really, remarketing ads tell users, “I care enou…

Google is continuing its investments in the display advertising arena with its purchase of AdMeld, a publisher utility targeted at optimizing ROI for digital advertising. The $400 million purchase signals Google’s continued intellectual weapons st…

Posted by Paddy_Moogan Last month I spoke at SAScon in the UK on the topic of getting actions from analytics.