Archive for July, 2011

6 Must Have Twitter Time Saving Apps and Tools [Video]

2011/07/25

Twitter apps and tools enhance twitter’s awkward interface and limited analytics.  Twitter is growing slower than other social media networks but it is still a necessary part of the holy trinity of social media .  It is a necessary evil in your marketing arsenal and these twitter tools give you the ammunition you need deal with twitter more effectively.

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Google Study: PPC Ads Do NOT Cannibalize Your Organic Traffic

2011/07/25

Though I’ve never met him personally, I admit to being a big Hal Varian fan. For those who don’t recognize the name, Dr

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The Dangers of a One-Dimensional Link Building Plan

2011/07/25

Search engines have been continuously evolving since the beginning of their existence. One significant way search engines have changed: they are much better at understanding what natural behavior patterns and link profiles look like on the web

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The ‘Google Effect’ Debunked: Human Memory Changes Did Not Start with Search Engines

2011/07/25

A research team led by psychologist Betsy Sparrow at Colombia University has identified a ‘new’ form of amnesia, and dubbed it the Google effect. They are claiming – and being echoed by millions of copycat blog posts and news releases desperate for trending content – that internet search has changed the way we think. It appears that all Betsy’s expensive team has done is tapped into a few current memes, picked a combination of phrases that would do well in the press and online, designed a hypothesis that would deliver exactly that, and then dressed it all up as original scientific research

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Summer Travel Search: Are We There Yet?

2011/07/25

Summer travel is a daunting prospect. Everything is packed: the planes, the hotels, the roads, and your cars (especially those with children). We have all witnessed epic meltdowns by fellow travelers and travel workers alike, the heat and the impa…

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Successful SEO Tactics: Keyword Selection

2011/07/25

The world of organic search has evolved dramatically over the past 10 years, as has the search engines results page (SERP) itself and the SEO tactics required to achieve success in the space.

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Mission ImposSERPble: Establishing Click-through Rates

2011/07/25

Posted by Slingshot SEO This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Google and its user experience is ever changing.

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Major Google URL Removal Exploit Found & Resolved

2011/07/25

A Google Webmaster Tools user found a security hole that allowed him to delete any web page from Google’s index.

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Google+ Strategy: 5 Tips to Help Marketers Get Ready for Brand Pages

2011/07/24

With 10 million confirmed users of Google+, and comScore reporting there were 20 million visitors to Google’s new social platform during its first 21 weeks of existence, it’s safe to say from a pure numbers perspective that Google+ is …

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How to Research Local Citations After Google Removed them from Places

2011/07/24

Posted by randfish Late last week, in a move that was apparently spurred by threats of an FTC investigation, Google removed third-party reviews and listings from their Places pages in the Local/Maps results. This change was intended to help thwart complaints by sources like Yelp, TripAdvisor and Citysearch who claimed that Google unfairly used their content to make the Places pages results useful without compensation or traffic.

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