Social TV start-up Miso has launched SideShows, or interactive content experiences that play on users’ iPhones while they watch TV to deepen engagement with the second screen. Its first partners are Showtime, Fox, Food Network, DirecTV’s Audience ..

Happy 2012 everyone…

No matter where in the world you live, it’s likely you have rituals that you participate in at various times of the year. Website owners have a New Year ritual too

All forms of paid advertising use the max bid – it’s the most basic concept yet calculating the theoretical maximum value to pay for a click is surprisingly difficult. It’s not that the math is tough; it just takes stepping back from the granularity of channel specific optimization to get a..

Are you tracking search-related conversions that come in by phone?

For the past few years, experts and hacks alike have declared – and debated – it being the “Year of Mobile” or the “Year of Attribution.” So, let me go ahead and make my own personal declaration for 2012. It is not just the “Year of the Dragon,” although that makes me feel much more Please visit Search Engine Land for the full article.

Predictions are popping up everywhere as the New Year begins. Instead of producing another list of things that are likely to happen, here are the five things I’d like to see happen in 2012 but in reality probably won’t.

Chris Pendleton announced on the Bing Maps blog that they have pushed out a major update to their driving directions “routing engine.” The new routing engine is twice as fast as the old one and adds more features like adding up to 3 routes in one request.

Who’s Using Google+? The launch of Google+ in 2011 has put Google in the social networking boxing ring.