The business press is  full of stories  about how small companies are using social channels to attract and engage customers.

The business press is  full of stories  about how small companies are using social channels to attract and engage customers.

Looking back on 2011, as always, there’s lots of change in the search engine marketing world! New ad products, new features and new media keep in-house online marketers ever on their toes to stay up on the latest and greatest opportunities in an increasingly complex field of online marketing.

I’ve been seeing more and more reports from around the search space of searchers now seeing the new Google top bar. This began rolling out back in November but not everyone has it yet…

Ahhh, a New Year is upon us, and with it comes a tidal wave of resolutions and vows, sacrifices and goals.

By now you’ve most assuredly read about the Google Chrome fiasco. You know that Google threw Essence, their video ad agency, under the proverbial bus.

Do you think anyone can learn how to effectively use Google Analytics or should businesses look into SEO companies or consultants to help them?

Do you think anyone can learn how to effectively use Google Analytics or should businesses look into SEO companies or consultants to help them?

After a four-month search, Yahoo has finally filled the corner office. Its choice, former PayPal president Scott Thompson, brings a pedigree of senior executive roles in the financial and technology industries

When Google recently hired two top marketing agencies to promote the Chrome web browser using video content, Google assumed that the promotion would be conducted in a manner that was consistent with its own quality guidelines.