Archive for June, 2012

SearchCap: The Day In Search, June 13, 2012

2012/06/13

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing’s May Search Updates: Domain Cleanup, Recourse Links, Related Searches Back in March, Bing began sharing regular updates about changes that it’s…

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The Impact of Authoritative Links, Mentions, and Shares on Rankings

2012/06/13

Posted by Philip Petrescu This post was originally in YouMoz , and was promoted to the main blog because it provides great value and interest to our community.

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Bing’s May Search Updates: Domain Cleanup, Recourse Links, Related Searches

2012/06/13

Back in March, Bing began sharing regular updates about changes that it’s made to search quality and the user search experience, much like Google has been doing since late last year. The latest Bing update was published earlier today and, rather than sharing surface-level information about..

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Google Wants Love & Amazon Seeking Joy In New Top Level Domain Names

2012/06/13

Today ICANN, the organization responsible for administering “top level” domain names on the internet (e.g. dot-com, dot-org, etc) pulled aside the curtain and gave the world a glimpse of proposed new “dot-anything” names, including both the desired domain names and the… Please visit Search Engine Land for the full article.

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Webmaster: We Beat Google Panda 3.6 In 35 Days

2012/06/13

Google Panda and even Penguin recoveries are not all that uncommon but I’d say most people hit, probably have not recovered. That being said, most still want to recover

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Google Pays $18.6 Million Applying for 101 New gTLDs

2012/06/13

ICANN today revealed its big list of applicants for 1,930 new generic top-level domains.

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6 Key Considerations For Preparing A B2B Mobile Strategy

2012/06/13

For B2B marketers, a common challenge is targeting the key platforms and mediums where users are most likely to consume information. In today’s digital landscape, this now includes mobile marketing. According to a recent eMarketer article, nearly one-quarter of B2B ecommerce professionals said that…

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Facebook Launches New Plugin for WordPress & Simplifies Social Publishing

2012/06/13

With WordPress powering over 16% of all websites, people have been asking Facebook to release an official WordPress plugin for years. Yesterday, Facebook finally launched the brand new official WordPress plugin that will help bloggers and site owners use Facebook to promote their sites and encourage social interaction. The Facebook for WordPress plugin does not

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How To Sell Search Retargeting To The CMO

2012/06/13

Whether you are a search marketer or a display planner, chances are you now know what search retargeting is and are contemplating a test (for those of you not familiar, search retargeting is a display media buy that focuses on just those individuals who have searched for something that matters to… Please visit Search Engine Land for the full article.

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