Archive for July, 2012

SearchCap: The Day In Search, July 17, 2012

2012/07/17

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Firefox 14 Now Encrypts Google Searches, But Search Terms Still Will “Leak” Out

2012/07/17

Firefox 14 has officially launched today, which means all Google searches are encrypted by default.

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Google: Ignored Links Can Confuse Google’s Algorithms

2012/07/17

A Google Webmaster Help thread has Googler John Mueller saying that when Google has to ignore links on your site, it can lead Google to having to work harder to understand your web site. As many of you know, a link penalty is not always a penalty…

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Has Zagat Really Made a Difference for Google?

2012/07/17

By now, many have caught on to the fact that Google Places is now the new and improved Google+ Local.

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Are Google Ads Winning? A Data-Filled Infographic

2012/07/17

WordStream has done it again! They have created another fantastic infographic and this time it is full of recent data on Google’s PPC, clicks and more. Have you noticed all the paid listings and PPC ads that are taking over your Google search results pages?

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Google Authorship: An Interview with Google’s Sagar Kamdar

2012/07/17

I recently interviewed Sagar Kamdar, Google’s Director of Product Management on Search, who is responsible for their Authorship program and their other “social initiatives” in search. In this Q&A, Kamdar shares how Google’s search results pages have evolved to better attribute authors and websites to content.

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Free Things & Stupid People Help Us Win The Internet

2012/07/17

I read a lot. If you ever happen to see me riding the train to work, or waiting for something, you can be sure that I will have my head down, staring at my phone and scrolling through my reader to get the latest information and changes in the digital world. This is usually where Please visit Search Engine Land for the full article.

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Affiliate Links On Your Site? Does It Hurt Your Google Ranking?

2012/07/17

A Google Webmaster Help thread has one webmaster being a bit obsessed about making sure Google does not know he has affiliate links on his web site. He is under the belief that once Google figures out his site links out as an affiliate…

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Google Previews Added To Google Webmaster Tools Crawl Errors

2012/07/17

If you login to Google Webmaster Tools, then go to the crawl errors reports and place your mouse over one of the URLs listed in the report…

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Why Did Marissa Mayer Leave Google To Be The CEO Of Yahoo?

2012/07/17

Marissa Mayer was Google’s 20th employee, joining them in 1999. She was responsible for most of the user interfaces you saw on Google up until a couple years ago…

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