Archive for July, 2012

In Memoriam: Search Marketer Ron Jones

2012/07/11

It is with great sadness that we commemorate the life of Ron Jones, president and CEO of Symetri Internet Marketing. Jones was a former writer for Search Engine Watch, speaker at SES Conference Events, and most recently a ClickZ Experts columnist.

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Google: Infographic Links To Be Discounted

2012/07/11

I am sure Matt Cutts is loving me now. :) The other day I covered at Search Engine Land how Infographic Links Might Get Discounted In The Future

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Superfish Debuts ShapeRank for Visual Search; Near Matches More Exciting Than Exact

2012/07/11

With the explosion of visual content orientated social networks such as Pinterest, visual search seems to be back on the agenda. Visual search company, Superfish, have announced an update that could improve search on image heavy content sites.

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Google, Bing Hit All-Time Highs In June Search Market Share [comScore]

2012/07/11

Google and Bing have reached all-time high levels, while Yahoo reached an all-time low in the latest comScore search market share numbers. They’re due to be released publicly later today or tomorrow, but financial analysts have seen and are sharing their copies of the data. According to..

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5 Pinterest Boards for Content Marketers

2012/07/11

Are you a content marketer?

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3 Lead Generation Challenges B2B Search Marketers Must Overcome

2012/07/11

B2B search engine marketing performance is based as much on lead generation as it is on traffic, keyword visibility, and production. As B2B organizations become more competent in digital marketing strategy, lead quality becomes just as important as lead quantity.

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Have You Adopted Agile Marketing Yet?

2012/07/11

A couple of years ago, I wrote a column that introduced agile marketing — a management approach that adapts agile software development methodologies to marketing projects. I suggested that adopting agile marketing management practices might be the single most important factor in building a..

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Google Panda 3.9 Refresh Rumors

2012/07/11

A WebmasterWorld thread has discussion around a possible Google Panda update. This would be version 3.9 and happening only a little over 2 weeks after the last update, Google Panda 3.8. There are SEOs and webmasters claiming recoveries from previous Panda damage and other webmasters claiming major drops in their rankings.

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After A Month, Silence From The FTC On Search Engine Disclosure

2012/07/11

A month ago, I sent a letter to the US Federal Trade Commission asking it to review how search engines are complying with its guidelines on disclosing listings where payment is involved. The silence since then, as the saying goes, has been deafening.

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Fear the OP – Understanding The Opportunity Cost of Delaying a Content Generation Strategy for SEO [Data]

2012/07/11

For companies looking to build strong SEO results, continually publishing high quality content is critically important.  And, in a world where Pandas feed on low quality, thin, and duplicate content, you must strive to build ultra-valuable, world class content.  For some businesses, the challenge in achieving this lies in resources, since it takes time and

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