YouTube’s pay for engagement ad model, TrueView, is now available to target mobile devices via AdWords. Currently TrueView ads only work on Android devices but Google has plans to roll this feature out to all mobile devices in the coming weeks.
Facebook delves deeper into search ads with the wider rollout of their Sponsored ads in search. The ads will appear at the top of the organic results, are clearly marked ads, and cannot drive traffic outside of the Facebook site.
Users are not impressed with Google’s announced Ad Planner changes. As of September 5, Google will no longer allow users to research domains or ad placements outside of what will become known as the Google Display Network Ad Planner
Want to help your sales team win more often? Feed them more detailed information about your web visitors and leads
Tweet Link Detox is a new tool created by the CEMPER.COM guys who also built the Link Research Tools. Christoph C
Bing announced they have added Quora content to the Bing Social Bar. Quora is a question and answer web site organized by users across the web – it is a social answers site
Search engine users overwhelmingly click on organic results on Google and Bing by a margin of 94 percent to 6 percent. That’s according to new research based on a sample of 28 million UK citizens and 1.4 billion searches conducted in June 2011
Bing has added percent changes, deltas, to some of the various reports within Bing Webmaster Tools. The percent changes show the difference from the period selected to the same time period before that. So if you selected the past 30-days, Bing will show the percent change from the previous 30-day…
As you should know by now, Google recently announced that it was combining its free Google Product Search listings and Product Listing Ads (PLA) to Google Shopping, where all listings would be shown in an auction based process akin to PPC. This is a significant change for retailers as it means that… Please visit Search Engine Land for the full article
Tweet Good news for tech folks in the Sunshine State: If you have been looking for an event that would teach you about the hottest strategies in digital marketing and website conversion optimization right now, Conversion Conference is bringing the show right in your neighborhood with its Fort Lauderdale event.