The Federal Association of German Newspaper Publishers Association (BDZV) asked the ruling coalition in the country, the CDU, to draft a law that will require content aggregators to pay publishers for indexing headlines and snippets. To support the BDZV, the German Federal Ministry of Justice (Bundesjustizministerium) drafted the Leistungsschutzrecht für Presseverlag, widely known in the The post Google “Defend Your Net” Campaign in Germany Heats Up appeared first on Search Engine Journal .

When you focus on direct marketing rather than brand advertising, permission rather than interruption marketing, and exact rather than broad keywords, you get to expend less than 1 percent of the effort and reap over 50 percent of the rewards.

Kahena first discovered that Google was blocking access to their AdWords API on tools like SEOmoz and Raven. Pamela from Search Engine Land received confirmation from Google that they do review and audit usage of the API and take action when necessary…

A press release posted to PRWeb announced Google’s acquisition of a wireless Internet provider for $400 million. One giant problem: it was a hoax

Google quietly added additional columns you can add to your AdWords reports to monitor and maintain your ad disapprovals…

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Overall, Cyber Monday has proven the greatest online retail day in history, with paid search spend, site traffic, mobile traffic and total revenue all showing healthy growth. Learn more from comScore, Marin Software, IBM, Kenshoo and others.

Just in: Boston based C2B texting innovators Pingup announced having closed a $4 million dollar Series A funding round led by Boston VC firm, Avalon Ventures. Pingup is pretty much the way an engagement “easy button” is supposed to look.  If ever there was an innovation bred out of need, Pingup CEO Mark Slater and fellows The post Pingup Closes $4 Million Funding Round – Opens New Sales Door appeared first on Search Engine Journal .

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.