Archive for December, 2012

SearchCap: The Day In Search, December 27, 2012

2012/12/27

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Daily Search Forum Recap: December 27, 2012

2012/12/27

Here is a recap of what happened in the search forums today…

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SPONSOR MESSAGE: Relevant Websites Make Money

2012/12/27

This guide reviews: How Adobe fights cart abandonment Adobe’s redesigned checkout page that drove a 40% increase in sales How to make relevant content findable for your visitors Download now

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Google Mobile With Blue "Quick View" Button

2012/12/27

Wissam Dandan posted a screen shot of a Google Mobile test on Google+. The test is where Google is placing a “Quick View” button, a very large one, in blue, in the mobile smartphone search result. If you click on that button…

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What’s In Your 2013 SEO Playbook?

2012/12/27

I’ve thought about writing my 2013 SEO game plan since I hit the submit button for last year’s version.

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How To Build A Better B2B SEO Strategy In 2013

2012/12/27

It’s the last week of 2012. If you’re reading this column, you are forsaking at least a bit of much needed rest for some serious B2B SEO planning in 2013. For me, the few days ahead are about research, preparation, and getting milestones in place for client initiatives (and probably..

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Yahoo Testing A New Home Page Design

2012/12/27

Yahoo appears to be testing a new home page design. Techno-Net captured it on a video and posted that video on YouTube for all to see. Here are the changes I noticed in this new design test: Cleaner User Interface Search Bar Sticks At The Top Left Menu Bar Is Static Remove Story Blocks In Please visit Search Engine Land for the full article.

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An Open Letter to Google

2012/12/27

Hi, Google. As we head into a new year, please try to remember that we’re people, too and sometimes we need real help understanding what you expect of us – not just a cryptic message of “be better” and a spanking if we don’t do it your way.

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Top News Events of 2012 & Resulting PPC Trends

2012/12/27

Facebook’s IPO, the London Olympics, the U.S.

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War of Words: Myth-Busting Search Engine Optimization

2012/12/27

In last week’s post about myth-busting social media , I asked what other marketing tactic or channel has attracted as much conjecture, blind advocacy and malarkey.  Only SEO can compare to social media when it comes to the volume of misperceptions and out-dated information posing as “best practices” online. They say that the only things you can count on in life are death and taxes.

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