Striking down opponents with your ninja marketing skills can provide a sense of satisfaction that many marketers crave.  However, there is danger in focusing all of your efforts on the front end of the customer buying cycle.

When developing your video strategy, it’s important to ask yourself what you’re looking to gain from it. Start by defining your approach and establishing if your goals are realistic and attainable. Do you want to go viral or improve your site’s SEO

Want to meet the right people and attend the right sessions during SES London? Meet Vivastream – the official social platform of SES

Posted by Cyrus Shepard Ove the past year, we've seen a strange trend develop in the world of SEO: the rise of the “generic link.” Generic links are bland phrases that avoid using keywords that search engines use to determine the context of what you are linking to.

Saturday, I received an incredibly disturbing email from the Vice President of Flickr Brett Wayn. He informed me that my private photos on Flickr were available for anyone in the world to see…

It’s been more than four years since Bill Gates worked full-time at Microsoft, but he’s still promoting Bing, the company’s 3+-year-old search engine. Gates, who’s still serving as Microsoft’s non-executive chairman but is focused full-time today on the Bill &… Please visit Search Engine Land for the full article

Last year the FTC asked Apple to disclose the terms of Google’s “default” search presence on iOS.

Here is a recap of what happened in the search forums today…

NASA has broadcast live onboard many of its space vehicles, with astronauts giving tours of spacecraft and answering questions, but this will be the first time NASA conducts such an event using multiple forms of social media to solicit questions.