Archive for February, 2013

Social Super Bowl Infographic

2013/02/04

Of the major brands pulling out the big bucks for air time during the Super Bowl, who had the most potential to come out a big social media winner?  Prior to the game, SHIFT marketing put several brands head to head tournament style to determine which brand had the best social following

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Infographic: When Link Building Turns Into A Linkpocalypse

2013/02/04

If you want to succeed with gaining search traffic through SEO, building links is one of the most important ranking factors that can help you. But go too far, and the search police might crack down on you.

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Google Shopping for Suppliers Launches for B2B Products

2013/02/04

A new Google Shopping program, Google Shopping for Suppliers, was recently launched in beta to help “users searching for B2B products to quickly find what they’re looking for, evaluate options and connect with suppliers to make their purchases.”

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Beyonce, Blackout, Ravens And M&Ms — What We Searched For During Super Bowl 2013

2013/02/04

We hear a lot about how TV viewers often multitask with a second device, followed by evidence such as Twitter hashtag activity and Facebook likes. While we absolutely flocked to Twitter in droves yesterday during the game, we also did had search engines at the ready to provide us with those… Please visit Search Engine Land for the full article

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Build Links Like You’re Popular–and Get Popular

2013/02/04

We all remember what it is like to either watch the cool kid in school or even be the cool kid. You remember high school when the cool kid rolled up in their BMW, was surrounded by the most beautiful of ladies, and always threw the most talked about parties.

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How To Do Mobile Keyword Research In 2013

2013/02/04

As promised last month, I’ll be sharing more information about how to do mobile SEO specifically and less about why to do mobile SEO. This month, I’m going to go through how to do mobile keyword research

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Insights From 7th Graders About Google, Smartphones, Panda, Privacy & Paid Search

2013/02/04

How do teenagers feel about Google, Facebook, smartphones, privacy, and Panda? Here are some lessons gleaned from the students’ comments, questions, and feedback – and how those insights could very well shape the future of digital marketing

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Super Bowl 2013 Ads: Budweiser’s ‘Brotherhood’ Wins the Big Game

2013/02/04

Budweiser’s 2013 Super Bowl ad featuring their famous Clydesdales — and introducing their newest foal, who was just 7 days old during the shoot – was the big winner this year and maybe for all time. Here’s a look at the most viewed ads on YouTube.

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How Local Businesses Can Leverage New Facebook & Foursquare Features

2013/02/04

Recently, Facebook and Foursquare announced new features that will drastically change the ways local businesses leverage the social networks to build customer loyalty and drive new sales. With Facebook, the introduction of Graph Search provides businesses with greater incentive to invest time and… Please visit Search Engine Land for the full article

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Google: Google’s Disavow Tool Won’t Damage Others

2013/02/04

A WebmasterWorld thread links to a blog post on sno.pe about some questions he asked a Googler in regards to the Google disavow tool…

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