Google Wants You to Understand How Search Works Google has released an interactive, next-generation infographic to explain how search works. Viewers are guided down the page, with clickable areas to pop-up text explanations of their visual points. The infographic walks readers through crawling and indexing, algorithms and fighting spam (they fight spam 24/7, it proclaims). Behind your simple page of results is a complex system, carefully crafted and tested, to support more than one-hundred billion searches each month, according to Google.

Give yourself a pat on the back if your team is doing these things because it means you’re doing a really good job with your online marketing strategy. You’re destined to see some really great things happen in the long run if you stay vigilant

If I had to place one search priority above all else, I’d say right now, Google’s most ambitious project is the knowledge graph. Yea, they are pushing Google+ big time, but the knowledge graph is a level above all of that technically…

One easy mistake to make when managing your Google Shopping Product Listing Ads (PLA) campaign is to allow too much overlap between your All Products ad group and your other ad groups. Here’s how to prevent this issue from hurting your campaign

There are very few people as dependent on Google Reader as myself. Google knows that. No, really, they do, they know I am like the top top user of Google Reader.

There are very few people as dependent on Google Reader as myself. Google knows that. No, really, they do, they know I am like the top top user of Google Reader

Through a series of videos, Google describes how and why sites are hacked, how to assess what has been changed on your website, and how to fix it. Google also provides tips for preventing your website from being hacked and checking for malware.

Last night at SMX West, Google’s Matt Cutts announced that the Panda algorithm will be more of a rolling update, as opposed to what it has been as a manually pushed out update. I am not sure what I am going to do with my time now. I am no longer going to be able to get confirmations from Google about Panda updates.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Posted by RachaelGerson When Google Analytics doesn't know where a traffic source comes from, it assumes the traffic is direct and lumps it in with your direct visits. This happens frequenly with social shares, as many of us make the mistake of not tagging our links accordingly.