Archive for March, 2013

The Three W’s (and one H) of Content Marketing

2013/03/05

Many small business owners hesitate to invest time or money in a website and the SEO tactics that help prospective customers find their way to the website. That’s an incredibly shortsighted approach and one that will ultimately lead to having to play catch-up later (at best) or more likely, a failed business

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Guilty by Association: Evaluating Who to Follow — and Who to Ignore

2013/03/05

Your mother always said that you’re judged by the company you keep, and nowhere is that more true than online. Social media — including Facebook, Twitter, LinkedIn and other sites — have connected people from all over the world who might otherwise never have met

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Google Streamlines Search for Chrome on iPhone, iPad

2013/03/05

Google has improved the search and sharing features for its Chrome browser running on Apple’s iOS smartphone and tablet platform.

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Advertorial Spam = 11 Day Google Penalty For Interflora

2013/03/05

Two weeks ago we reported that Interflora was penalized for advertorial link spam by Google. What did that result in? An 11-day Google penalty

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Interflora Is Back: What Did They Fix & How Did They Come Back So Fast?

2013/03/05

Interflora got penalized only 2 weeks ago, right after Valentine’s day with a huge coverage in the media and also a some-what indirect statement from Google’s Matt Cutts himself about Advertorials also counting as paid links if they pass Page Rank (i.e. do not have NOFOLLOW tags on them).

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Flush With New Cash, Structured Data Engine FindTheBest Ready To Make Its Move

2013/03/05

It was unclear what to call FindTheBest when it first launched roughly two years ago: “anti-search engine,” “decision engine” or “comparison engine.” Today, it may not matter. The company just raised $11 million and has 22 million monthly users

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SEO Without Boarders: A Guide to International SEO

2013/03/05

1. Domain Name 2

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Own a Franchise? Top 5 Things that Make Your SEO Different (and How to Adapt)

2013/03/05

Many people are aware that owning a franchise is different than owning your own businesses; however what many do not realize is that there are certain aspects of franchise ownership that require you to make a different decision than you would normally make. In other words, things you may have never considered before might be Author information Amanda DiSilvestro Amanda DiSilvestro gives small business and entrepreneurs SEO advice ranging from keyword density to recovering from Panda and Penguin updates. She writes for HigherVisibility , a nationally recognized SEO consulting firm that offers online marketing services to a wide range of companies across the country.

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The Link Building Book: A Must-Read for Newbie & Experienced SEOs [Review]

2013/03/05

Paddy Moogan has written an incredibly comprehensive (and nicely priced) link building e-book. Whether you’re new to link building, want to learn more, or just need to brush up (it is hard keeping up, you know) then this book is perfect for you.

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Google Images Adds Try These Too

2013/03/05

A month or so ago, Google launched their new image search user interface, which many webmasters claim made their image search traffic take a nose dive. Well…

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