Archive for September, 2013

Remarketing Lists for Search Ads: 4 Smart Strategies

2013/09/26

Remarketing Lists for Search Ads opens up a lot of potential strategies for AdWords advertisers. Here are some of the most common strategies evolving for different types of advertisers to give you an idea of what could work for each one

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That Google Manual Penalty May Come Back To Haunt You

2013/09/26

It is not new that Google manual actions expire, it should also not be new to you that an expiration of a manual action does not mean the manual action will never return. It likely will…

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12 Things You Need to Do NOW to Get Your SEM Holiday Campaigns Ready

2013/09/26

Regardless of your product or service offering, you should start reviewing, planning, organizing, and optimizing for Q4 right now. Here’s a checklist of strategies and things to think about now to end the year the on a triumphant note.

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What Google’s Omission of Organic Keyword Data (not provided) Means for Search, Social & Content Marketers

2013/09/26

Something is missing! Can we fix it? We started this week off with a bang – at least in the search world, with Google now redirecting all traffic to https, i.e

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Google’s Android App Updated With Google Now Improvements

2013/09/26

Google has pushed out an update to its search app for Android devices that includes some improvements to Google Now cards among other things. The updates are available to Android 4.1+ users

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On Our Wait-List? You Get a Moz Analytics!

2013/09/26

Posted by Anthony Skinner It is with great pleasure that I announce the wait is over! That’s right, we are now letting people from our wait-list into Moz Analytics! In many ways, I feel like a not-as-cute version of Oprah Winfrey. I may not be worth 77 million dollars, and I am not giving you a car, but it does feel good to give new subscribers who patiently waited a 30-day free trial of Moz Analytics! Over the next few weeks we will be sending emails inviting people to try out the tools. The invitation is good for seven days, so when you see the email, make sure you click the link and join us right away.

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How Will Voice Search Change SEO for Local Stores & Global Enterprises?

2013/09/26

Voice search can be more convenient, quicker, and it continues to gain popularity worldwide. Marketers must adapt new search strategies to optimize for local search, large brands or global enterprises, and conversational or long-tail queries.

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6 Steps to a Successful Reconsideration Request by @marceladevivo

2013/09/26

“In January 2013, Google said it had taken manual action on 400,000 different websites and averaged about 5,000 reconsideration reports each week.” From Barry Schwartz at Search Engine Land If you look through the forums, webmaster support on Google, and read blogs on the web, you’ll hear that the vast majority of these are declined. […] Author information Marcela De Vivo CEO at Gryffin Media Marcela De Vivo has been an SEO since 1999, promoting thousands of sites including large corporate sites and small mom and pop businesses

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For Google’s 15th Birthday, Search “Google In 1998″ For A Flashback

2013/09/26

Google turns 15 this week — celebrating its official birthday on Friday.

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