Posting GIFs has proven to be wildly popular on sites like Reddit and Tumblr, soon you might be able to pin GIFs to your favorite boards on social networking site Pinterest. To be more clear you can already technically pin GIFs on Pinterest, but they appear as static images. With this new feature Pinterest is […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional

Yesterday, Matt Cutts, Google’s head of search spam and the most loved to be hated man at Google, posted on his personal blog that guest blogging is dead at least for link building or SEO purposes…

Image Source: Percolator App/Facebook Can you believe that when Instagram was acquired by Facebook in 2012, people were wondering what the future held for the photo-sharing app? As 2013 demonstrated, the pricey buyout hasn’t put a damper on Instagram’s performance or success.

In 2013, Google removed 350 million bad AdWords ads as part of its efforts to prevent abuse of AdWords by both advertisers and AdSense publishers, although unfortunately they don’t detail much about why those particular ads were removed.

More than 80 of the world’s most knowledgeable internet marketers will present at Search Engine Land’s SMX West conference, March 11-13 in San Jose, CA.

Understanding content at a page level gives you a bird’s eye view of what resonates with a brand’s audience and drives conversions. Here are three ways you can measure the success of your content at a page level in 2014.

Finding the right time to post on social media can be tricky, especially when each different social network has its own audience to think about. And we’ve written a few different articles here on the Buffer blog that touched on how to come up with the best time to Tweet. And yet, we never quite dedicated […] Author information Belle Beth Cooper Content Crafter at Buffer

The major search engines offer insight into what they look for in a website. These guidelines are useful for determining how search engine-friendly a website is, and should become a vital reference when planning, optimizing, or evaluating a site.

“Think like a publisher” has become the mantra for many marketers over the past 2 years. While experienced content marketer already recognize the value of great content, the lines are blurring between traditional publishers and brand publishers as more companies adopt more sophisticated content marketing practices.

You poured data into a pivot table. Now what? Make them smarter