Archive for February, 2014

Responsive Design vs. Task-Oriented UX Design

2014/02/27

Many sites and apps fail miserably because they don’t consider the task environment or device usage models.

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How to Deal With an Unnatural Links Penalty on a Budget by @HathawayP

2014/02/27

Many website, businesses, and employees have been affected by Google’s recent clamp down on spammy and manipulative link practices.

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6 Upcoming Marketing and PR Events to Learn About Influencer, Social and Content Marketing

2014/02/27

I’ve always said, “The best part about Minnesota Winters is leaving for somewhere warm.” Over the next 2 months or so, that’s exactly what I’ll be doing and I’d like to invite you to join me at one or more of these 6 upcoming events in cities that range from San Francisco to New York to Denver to learn about integrated marketing topics with a particular emphasis on the role of influencers and content. Beyond content and social media marketing, these events and conferences will cover a wide variety of essential digital marketing knowledge, so there’s plenty to learn, numerous smarties to network with and in some cases, a little warmer weather to be enjoyed.

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6 Upcoming Marketing and PR Events to Learn About Influencer, Social and Content Marketing

2014/02/27

I’ve always said, “The best part about Minnesota Winters is leaving for somewhere warm.” Over the next 2 months or so, that’s exactly what I’ll be doing and I’d like to invite you to join me at one or more of these 6 upcoming events in cities that range from San Francisco to New York to Denver to learn about integrated marketing topics with a particular emphasis on the role of influencers and content. Beyond content and social media marketing, these events and conferences will cover a wide variety of essential digital marketing knowledge, so there’s plenty to learn, numerous smarties to network with and in some cases, a little warmer weather to be enjoyed.

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Yandex & Google: A Big Change for Russia’s Display Ad Market

2014/02/27

Google’s DoubleClick and Yandex’s advertising network are powered by real-time-bidding technology publishers and advertisers will be able to maximize their advertising revenues and cut costs through the algorithm based bidding.

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Bing Better Than Google At Tracking 12 Digit Fedex Tracking Numbers

2014/02/27

Did you know Bing is better at Google when it comes to tracking some FedEx packages…

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How To Buy And Sell Websites, Tips For Beginners: Interview With Zac Johnson by @johnrampton

2014/02/27

As part of our SEJ interview series, Zac Johnson of Brand.com joins us to share his expertise on buying and selling websites.

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Twitter To Start Including Promoted Accounts In Search Results by @mattsouthern

2014/02/27

Twitter announced the launch of a new feature today giving Promoted Accounts a more prominent home by including them in search results. Promoted Accounts are an ad unit that allow you to give your tweets special placement in the timelines of users who follow you, as well as have your account show up in the “Who […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional. He provides strategic digital marketing services at an agency called Bureau in Ontario, Canada. He has a bachelors degree in communication and an unparalleled passion for helping businesses get their message out.

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Matt Cutts Answers If Content Ranks Better When It’s Easy To Read by @mattsouthern

2014/02/27

Matt Cutts, Google’s head of search spam, answers a question about content writing in his latest Webmaster Help video where a user writes in to ask: Should I write content that is easier to read or more scientific? Will I rank better if I write for 6th graders? Matt starts off by saying this is […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional.

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