Archive for June, 2014

How To Connect Your Google Maps Listing To Your Google+ Page by @mattsouthern

2014/06/04

Google recently introduced the ability for those who have created a page in Google+ of a type other than Local business or place to integrate their Google+ Page with their Google Maps local listing.

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Finding New Music On Bing Just Got Easier

2014/06/04

Bing announced today it has updated the way it delivers music video search results. According to the announcement, people search for music videos differently than when they are searching for other types of videos: When we examined search session data, we realized that when people search for music..

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EU Regulators Meet Amid “Right To Be Forgotten” Confusion

2014/06/04

The caution “be careful what you wish for” might be appropriate going into a meeting of 28 European privacy regulators in Brussels this week. Following the European Court of Justice’s creation of the Right to Be Forgotten (RTBF) and Google’s launch of a web form to field… Please visit Search Engine Land for the full article

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Bing Ads Revamps Tablet, Mobile Targeting for Better AdWords Compatibility

2014/06/04

Device targeting on Bing Ads is getting a big overhaul. The goal is to bring Bing Ads in line with what Google AdWords, with the ability to target specific devices – desktop, tablet, and smartphone. The changes will rollout over the next year

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New Google Analytics Features Announced For Ecommerce Businesses by @mattsouthern

2014/06/04

Google recently provided a preview of of some of the tools and features they will be discussing at the 2014 Google Analytics summit. Perhaps the most notable of these new tools and features is what Google Analytics will be adding specifically for ecommerce businesses. Traditionally, Google Analytics Ecommerce data focused on details about the purchase

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New Wordstream Tool Lets You Audit PPC Landing Page for Free

2014/06/04

WordStream’s free new tool lets marketers grade their landing pages against industry benchmarks and best practices with the “AdWords Landing Page Grader.” Advertisers can use this data to improve landing pages and get more from their PPC investment.

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70%+ Want Public Disclosure Of Google Penalties

2014/06/04

Back in February we covered the topic of penalty disclosure and asked our audience if Google should confirm, publicly…

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SEO 101: The Top 15 Places for Local Citations in Canada and Australia by @onlinemaximizer

2014/06/04

Welcome to Part 2 of this series! I’m going to quickly go through the important points I covered in the previous part in this short intro. Remember local citations shouldn’t be used as a linkbuilding technique.

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June 2014 Google Webmaster Report

2014/06/04

May was an incredibly busy month for Google SEO related topics, specifically seeing Panda 4.0 roll out, the Google Spam algo being updated, press release sites taking a dive and several unconfirmed updates that Google wouldn’t talk about…

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The Single Metric Every SEM Acquisition Marketer Should Be Tracking

2014/06/04

When it comes to SEM acquisition marketing, there’s no such thing as a free lunch. As acquisition marketers can attest, there’s almost always a tradeoff between the number of new customers acquired, and the customer lifetime value (CLV) of those customers. In short: The more new..

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