Continuous learning is the key to stay ahead in the digital marketing and PR world. Besides learning from your own experiments, connecting with other industry subject matter experts and peers can be a great way to expand your knowledge network.

Duplicate content in the SEO space has been an important topic for as long as I’ve been in the industry.

Struggling to keep up with algorithm updates named after exotic animals?

Everyone knows how important reviews are — they factor in to the local algorithm and they play a huge part in click-throughs and building trust. Good reviews can make you, and bad reviews can break you… so businesses do everything they can to get positive reviews

On September 26, 2013, Google let slip that it had updated its overall search platform, which they referred to as “Hummingbird.” In this post, I am going to take a look back at the past year to see what impact Hummingbird may have had. One of my goals with this post is to help dispel… Please visit Search Engine Land for the full article.

In a Google Webmaster Hangout from a week ago on Google+, John Mueller of Google was presented with a question on why some brands rank so well within the Knowledge Graph on Google. Here are two examples…

Link building can and should play a crucial role in any online marketing campaign. Link building isn’t just the process of acquiring backlinks that point to your site: it’s also a proven tactic that increases brand awareness and conversions.

Microsoft’s new predictive search agent Cortana is finally becoming available to the general public.

Last June 21, Search Engine Journal’s Philippine team was privileged to attend SEO Summit 2014. In relation to this, we had the opportunity to interview one of the event’s speakers, Xight Interactive CEO and Co-founder Jason Acidre, aka Kaiser the Sage

Want to build your brand authority and trust while helping your SEO efforts? Turn to public relations