Archive for July, 2014

Creating a Culture for Making Business Social – 5 Tips from Dell’s Connie Bensen

2014/07/02

In an age of marketing and business that is increasingly social, many businesses and thought leaders stress the importance of creating a culture that embraces social media inside and out. A social media savvy business encourages collaboration across teams, surfaces expertise from subject matter experts and can scale brand and community engagement by drawing upon the collective wisdom of employees and customers. Few have been as passionate and successful at going beyond social business theory into action as  Connie Bensen , leader of Global Social Content Strategy and Governance at Dell ( Dell is a TopRank client )

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Content Creators Ranking Checklist: How Quality Scores Influence

2014/07/02

Even though Google has done away with author images, content creators should pay attention to authorship, as media companies are placing more focus on actual content creators versus an entity.

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Stop Worrying About the New Google Maps; These URL Parameters Are Gold

2014/07/02

Posted by David-Mihm I suspect I’m not alone in saying : I’ve never been a fan of the New Google Maps. In the interstitial weeks between that tweet and today, Google has made some noticeable improvements.

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Google Closing Orkut, Their First Social Network

2014/07/01

Google announced that after ten years, they will be closing down Orkut, their first social network. Google is shutting down the service on September 30, 2014 but the public communities will be archived and viewable starting on the shutdown date…

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SearchCap: Bing Courses & Books, Google International Targeting & Right To Be Forgotten

2014/07/01

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Adds Khan Academy Courses & Book Finding Results Bing has added two new search features for the school break season. (1) The ability to search for free..

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Google With Mixed Language Snippets

2014/07/01

When it comes to multilingual sites, I am not that knowledgable but it is important as more and more companies and web sites need to go multilingual…

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Daily Search Forum Recap: July 1, 2014

2014/07/01

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

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Video: Google’s Secret HREF LANG Webmaster Tools Report

2014/07/01

A couple of weeks ago, we told you Google is working on a new href lang webmaster feature that Google would not disclose. In fact, Google was asking for beta testers to sign non-disclosure agreements, if they wanted to participate in the beta.

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What Do I Need To Unlearn From My SEO Days From 5 Years Ago?

2014/07/01

They often say, learning new things is way easier than unlearning old things. A WebmasterWorld thread has an old SEO who hasn’t been in the game for five or more years, asking to be caught up quickly on what has changed. The answer is…

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