Archive for September, 2014

Responding to Device Changes in Google and Bing

2014/09/23

Recently, both Bing and Google announced some changes to mobile advertising that you need to be aware of and react to within your PPC campaigns.

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How to Boost Your Social Media Engagements by Using Quotes by @seosmarty

2014/09/23

Quotes are always re-shared like crazy. This is one of those things that’s almost sure to work no matter how many times you do it. Quotes never get old.

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31 Predictions on the Future of B2B Marketing

2014/09/23

Precognitive Marketing, neural interfaces to marketing dashboards, Google cranial implants – is this science fiction or is it the future of B2B marketing? Maybe a bit of both! These and many more insights (of the predictive and practical kind) can be found in our latest eBook, The Future of B2B Marketing as part of our promotions for MarketingProfs B2B Forum

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First Day Of Autumn Google Logo Reminds Us The Fall Season Is Here

2014/09/23

Today’s Google logo marks the first day of the Autumnal Equinox with an animated doodle of trees that go from grey to branches filled with Fall-colored leaves dropping to reveal Google’s name. The logo is being served to most of Google’s Northern Hemisphere homepages, while… Please visit Search Engine Land for the full article

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10 Marketing Lessons From $1B Businesses: Inside the Strategies of Facebook, Mint, and AppSumo by @noahkagan

2014/09/23

I’ve been fortunate enough to be a part of some amazing companies such as Facebook, Mint and now AppSumo.com (including our latest products: Monthly1k.com and SumoMe.com). Collectively, these companies have reached nearly 1.5 billion people, and each has taught me many marketing methods that are extremely effective. Here are the 10 most important marketing lessons I’ve learned along the way

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Links, FUD, and Webmaster Guidelines

2014/09/23

There’s a lot of bad information floating around the Web pertaining to link-building. Even on the official Google webmaster forums. You owe it to yourself to read and understand the link scheme section of the webmaster guidelines.

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How to Use Guest Blogging for Lead Generation by @beymour

2014/09/23

Back in April, I wrote an article on Search Engine Journal that explained how to optimize a website to rank for multiple locations. Having worked for a company with over 45 independently owned locations across the country, I figured multi-location SEO would be a solid topic to write about because it was something that I was familiar with and it seemed like a topic many business owners would find useful

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Google Maps Navigation Expands To 19 New Countries

2014/09/23

Google announced on Google+ that their free and very useful smartphone navigation app, Google Maps, has expanded to an additional 19 countries…

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Google Market Share: 67 Percent On PC, 83 Percent In Mobile

2014/09/23

Last week comScore released its August US search market share rankings report. It appears Google has permanently plateaued at 67 percent (or so). In Europe Google’s share is above 90 percent, which is why all the antitrust activity.

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