A new study from the IAB shows that search marketers should consider a combination of both app and mobile Web usage in order to reach the most consumers.

Searches for “Oscar nominee” and “Oscar nominations” on both Google and Bing deliver results for this year’s best picture candidates.

As SEOs, we need to know a lot of stuff. It can be absolutely overwhelming. Many SEOs experience the impostor syndrome — the feeling that we’re in our industry or job by virtue of luck or chance, and certainly not on account of the knowledge that is necessary.

As SEOs, we need to know a lot of stuff. It can be absolutely overwhelming. Many SEOs experience the impostor syndrome — the feeling that we’re in our industry or job by virtue of luck or chance, and certainly not on account of the knowledge that is necessary

As SEOs, we need to know a lot of stuff. It can be absolutely overwhelming. Many SEOs experience the impostor syndrome — the feeling that we’re in our industry or job by virtue of luck or chance, and certainly not on account of the knowledge that is necessary

This week in search I cover that technically, even without disavowing links, you can be released from the Google Penguin grips…

This week in search I cover that technically, even without disavowing links, you can be released from the Google Penguin grips…

Local search marketing can be a challenge for franchisees, but columnist Rachel Lindteigen has some tips. The post The Franchise Challenge: How Do You Stand Out When You’re One Of Many? appeared first on Search Engine Land.

Local search marketing can be a challenge for franchisees, but columnist Rachel Lindteigen has some tips. The post The Franchise Challenge: How Do You Stand Out When You’re One Of Many? appeared first on Search Engine Land.

While the possibilities are seemingly endless, there are a few “go-to” areas in your remarketing campaign you can analyze first when you want to boost your ROI. With a few small adjustments and tests, you can garner significant results