As expected, Google has finally removed the emoji characters from their desktop and mobile search results pages. The post Google Finally Drops Emojis From Search Results Listings Page appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Posted by Trevor-Klein We’ve arrived, folks! This is the last installment of our short (< 2-minute) video tutorials that help you all get the most out of Moz’s tools. If you haven’t been following along, these are each designed to solve a use case that we regularly hear about from Moz community members.

A recent column denounced not link building, but the term. This columnist argues against that links are integral to the Web and rebranding will simply cause too much confusion.

Pinterest may not be the first site you think of, in terms of either marketing or reputation management. But if you think it’s just for cute cat photos, think again.

“Show me the money. Show me the money!” – Jerry Maguire In the summer of 2010, the Internet was abuzz about the upcoming movie Scott Pilgrim Vs.

Looking at indirect competitors, who sell a different product or service to your audience, can provide marketers with untapped opportunities and additional audience insights.

Posted by SamuelScott “This is the biggest advertising story of the decade, and it’s being buried.” So wrote Ad Contrarian Bob Hoffman, the retired CEO and chairman of Hoffman/Lewis Advertising, in June 2013 on a $7.5 billion scandal that has been developing under the digital radar in the advertising world for the past few years. The three main allegations, according to those who are making them: Half or more of the paid online display advertisements that ad networks, media buyers, and ad agencies have knowingly been selling to clients over the years have never appeared in front of live human beings . Agencies have been receiving kickbacks and indirect payments from ad networks under the guise of “volume discounts” for serving as the middlemen between the networks and the clients who were knowingly sold the fraudulent ad impressions.

Doodler Olivia Huynh says she chose the watercolor texture because she believes there is something comforting and familiar about it.

Whether your site isn’t performing as well as it once was, or you’re looking to improve your traffic, an occasional website SEO audit is necessary. The post SEO 101: An Expert’s Guide to Auditing a Website’s Onsite SEO Health by @jamespars0ns appeared first on Search Engine Journal .

Twitter announced it is slowly beginning to roll out two new features that it claims will make it easier to discover products and places. The post Twitter Rolls Out Dedicated Product Pages and Curated Collections by @mattsouthern appeared first on Search Engine Journal .