Google’s Penguin 3.0 update affected less than 1% of U.S./English queries in 2014. Granted, Google processes over 40,000 search queries every second, which translates to a staggering 1.2 trillion searches per year worldwide, so Penguin 3.0 ultimately hit 12 billion search queries. What’s scary though, is that Penguin 3.0 wasn’t too bad.

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Google’s Leap Day logo leads to search results aimed explaining why we get an extra day every four years. The post Why Is There A Leap Day? Today’s Google Doodle Sheds Light On Leap Year’s Extra Day appeared first on Search Engine Land.

Ever look at your Pinterest Promoted Pins and think, “There’s just something off here?” Find out how to optimize your Promoted Pins with this guide. The post How to Create a Promoted Pin That Will Actually See Results by @annaleacrowe appeared first on Search Engine Journal .

In today’s digital, content-saturated world, it’s no secret that we marketers are all battling to connect, engage and inspire action from our respective audiences. As a result, having an integrated content marketing strategy is of paramount importance. As a matter of fact, 80% of B2B marketers have some sort of content marketing strategy in place, according to the Content Marketing Institute and MarketingProfs .

The web is about to get faster, with the introduction of the latest version of the HTTP protocol: HTTP/2. It’s been 17 years since the last update and so many things have changed in almost two decades. Technology has created more demanding users, sites only got heavier and speed is an important factor for most of us while browsing.

Posted by tian_wang With today’s blog post I’m sharing everything one needs to know about an underappreciated tool: the Google Analytics add-on for Google Sheets. In this post I’ll be covering the following: 1. What is the Google Analytics add-on?

No matter how powerful a story is in itself, we’re going to like it more if it feeds our curiosity.

Arguably one of the most crucial aspects of on-page SEO is tags. But are they still as important and as effective in 2016 as they have been in the past? The post How Important are Tags in 2016 for SEO?