With the news that Google will be rolling out its accelerated mobile pages (AMP) to all organic listings beyond the ‘Top Stories’ you’ll be forgiven for getting a little bit anxious.

John Mueller from Google said on Twitter that links from adult or pornographic sites are not automatically considered spam by Google. In fact, he said they are not always even problematic for your site’s rankings…

Posted by George-Freitag Duplicate listings have been a plague to local search marketers since local search was a thing. When Moz Local first introduced duplicate closure in the fall of 2014 , the goal was to address the horribly time-consuming task of finding and closing all those duplicate listings causing problems in Google, Bing, and various mapping platforms. Though we’ve consistently been making improvements to the tool’s performance (we’ll get into this later), the dashboard itself has remained largely unchanged

Well, hello there. I’m so glad you’ve stopped by the TopRank Marketing blog today

In this article, Stoney deGeyter clears up the confusion regarding the difference between making a site search engine friendly vs search engine optimized.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Yelp has filed another grievance, so to speak, against Google over a recent change to search results that affects restaurant review sites.

Posted by larry.kim Conversion rate optimization (CRO) has been around since the beginning of the web. Historically, a lot of the time and attention has been spent on the on-page elements — headlines, copy, calls-to-action, forms, and design — to increase conversions. Although optimizing on-page elements to maximize conversions still can and does have tremendous value, isn’t there a better way forward?

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google local pack ad, expanded AdWords ads & more appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

Since June, we’ve been waiting to see the first in the wild example of a Google Local pack ad.