Columnist Wesley Young looks at recent improvements Facebook has made — and functionality being tested — that may position the social media giant to compete with Google in the area of local search.

At SMX Advanced, Gary Illyes said that when you do a site move, so you get a brand new domain name and want to rebrand to that domain – it can take 3 months or so for Google to pick up on all the changes…

Columnist Casie Gillette recaps a session from SMX Advanced on how to identify and respond to algorithm updates in an era where they are rarely announced or confirmed by Google.

In April, we reported about a feature Google was testing named suggested clips where Google would show you a video with an answer but would jump to the section…

Here are four steps to turn guest blogging on its head — without making Google mad.

Getting quality traffic but not converting them into sales? Here are next-level tactics to step up your CRO game

I have heard digital marketers say that Search Engine Optimization is “free” traffic.

Google’s Father’s Day doodle shares the same cactus-themed artwork that was used for its Mother’s Day doodle in May. The post Father’s Day 2017 Google Doodle brings back the cactus family from Mother’s Day appeared first on Search Engine Land

Here’s how you can use information from the SERPS to give your content more depth and value to searchers. The post How to Add Depth to Your Content With Semantic SEO by @sllewuy appeared first on Search Engine Journal .