Where should you publish – on Medium or a company blog? Learn the pros and cons of each here.

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google microphones: Source: Instagram Google yoga outdoors in water: Source:..

Writing clear and concise content doesn’t have to be difficult. Discover the four qualities of content that engages audiences.

The chatter and discussions around a Google search algorithm update is pretty strong this morning in the ongoing WebmasterWorld forums. It is very early on the chatter side..

Content marketing efforts become successful because of the people behind them. Learn the four qualities that great content marketers possess.

What does it look like when content, influencers and social media come together to generate a metaphorical gold mine in terms of revenue and reach? To put it mildly, it’s drop dead gorgeous. At least that was the view from my seat at Content Marketing World as Estée Lauder’s Executive Director of Global Content Marketing Alicianne Rand shared the incredible success her organization has achieved through their integrated content marketing strategy So, what needs to happen to take your content marketing strategy from drab to fab

Google is testing displaying the people also search for feature, which is typically below one of the snippets in the middle of the Google search results page, now on the right hand side of the desktop search results…

Google has invited more beta testers to try out the new beta Google Search Console yesterday. There are tweets and mentions of the notification across the web and heck, I was even invited, which is surprising to me. Yea…

Google’s John Mueller said on Twitter just because your Google cache link is not showing up in the search results…