Google has introduced a new type of featured snippet dedicated to displaying more in-depth information about a topic. The post Google Rolls Out New Featured Snippets With Expandable Subtopics by @MattGSouthern appeared first on Search Engine Journal .

Google’s John Mueller said on Twitter, with the disclaimer of him putting his user hat on (not Google hat), that relabeling old content as new, without any additional changes is a bad SEO hack. He said it is bad for the user, causes frustration when they find out and doesn’t give your users the respect they deserve, he said.

SEMPO has released the results of its 12th annual State of Search marketing survey, with insights for marketers and agencies. The post 12th Annual SEMPO State of Search Results Released by @MattGSouthern appeared first on Search Engine Journal

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

With the Google Medic Update from August 1st, the core broad Google algorithm update. Many are not just looking at the quality raters guidelines but also looking back at the advice former head of search Amit Singhal gave around the Google Panda update from May 2011.

Google Posts normally only show up as an option within a local knowledge panel, but here it is showing up on the local 3-pack. Please visit Search Engine Land for the full article.

Join us on Tuesday, August 21, 2018, at 1:00 PM EDT (10:00 AM PDT) Please visit Search Engine Land for the full article.

A social media audit is equivalent to a marketing health and wellness check-up.

The new featured snippets provide aggregated access to additional sources about a search query. Please visit Search Engine Land for the full article.

Here’s how to communicate the value of SEO to the C-suite and thrive in search marketing today. The post Communicating Search to the C-Suite: From Rank to Revenue by @andybetts1 appeared first on Search Engine Journal .