Archive for January, 2019

SearchCap: Google Ads management, search click data & new writers

2019/01/24

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

Posted in SEO No Comments »

Data: Google organic search CTRs decline on desktop, see big drop on phones

2019/01/24

Mobile organic clicks on declined roughly 10 points between 2016 and 2018. Please visit Search Engine Land for the full article

Posted in SEO No Comments »

11 SEO Tips & Tricks to Improve Indexation by @krisjonescom

2019/01/24

Here are 11 tips and tricks to ensure that your website gets crawled and indexed properly.

Tags:
Posted in SEO No Comments »

Google tells some advertisers it will handle their campaign management

2019/01/24

In seven days, the email says, Google Ads reps will start making changes to advertiser accounts if advertisers don’t opt out. Please visit Search Engine Land for the full article.

Posted in SEO No Comments »

Bing Ads 2018 recap and insights for search marketers in the year ahead

2019/01/24

Columnist Christi Olson explains updates to Bing Ads scripts, multi-language targeting and Google Imports to stay up to date on both platforms. Please visit Search Engine Land for the full article.

Posted in SEO No Comments »

Introducing SEO for developers. It’s time.

2019/01/24

Let’s bring developers into the search engine optimization conversation and community so sites are built for efficient indexing from the get-go. Please visit Search Engine Land for the full article.

Posted in SEO No Comments »

Search Engine Land adds technical, in-house SEO experts to team

2019/01/24

Detlef Johnson and Jessica Bowman will contribute content and expertise to our website and annual SMX events. Please visit Search Engine Land for the full article.

Posted in SEO No Comments »

Harmonic Centrality vs. PageRank: Taking a Deeper Dive by @dawnieando

2019/01/24

This post further researches the differences between Harmonic Centrality and PageRank, with new commentary from information retrieval experts.

Tags:
Posted in SEO No Comments »

Mapping the Overlap of SERP Feature Suggestions

2019/01/24

Posted by TheMozTeam From carousel snippets to related searches to “People also ask” boxes and “People also search for” boxes , the Google SERP is jam-packed with features that not only aid in keyword list creation but can help you better understand the topics your unique search landscape is structured around. In fact, the increase of topics and entities as a way of navigating and indexing the web was one of the biggest developments in search in 2018. This is why we took 40,977 SERPS and stripped out every term or phrase from the aforementioned features — a small, first step toward making sense of Google’s organizational skills

Tags:
Posted in SEO No Comments »

Google URL Inspection Tool Security Issue

2019/01/24

Oliver H.G. Mason posted a simple method to use the Google Search Console URL inspection tool on any URL even when you do not have verified access to that URL in Google Search Console

Posted in SEO No Comments »