Archive for February, 2019

Building a competitor analysis is a process, not a single event

2019/02/22

During SMX West, Andrew Ramm and Sean Murphy outlined strategies to stay ahead of the competition. Please visit Search Engine Land for the full article.

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SEO survival in 2019: Words of wisdom from Moz’s Dr. Pete Meyers

2019/02/22

It’s time to refine your tactics with tips to avoid big data overload, improve E-A-T Scores and help YMYL industries bounce back after the Medic update. Please visit Search Engine Land for the full article.

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Steve Irwin Google Doodle For 57th Birthday On Friday

2019/02/22

On Friday, February 22nd, it would be Steve Irwin’s 57th birthday. I am pretty sure most people know the name Steve Irwin. He was the legendary, fun and entertaining Australian zookeeper who were and is still part of many people’s lives.

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What a Two-Tiered SERP Means for Content Strategy – Whiteboard Friday

2019/02/22

Posted by willcritchlow If you’re a big site competing to rank for popular head terms, where’s the best place to focus your content strategy? According to a hypothesis by the good folks at Distilled, the answer may lie in perfectly satisfying searcher intent

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Daily Search Forum Recap: February 21, 2019

2019/02/21

Here is a recap of what happened in the search forums today…

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Google doc rekindles myth that click-through rate affects rankings

2019/02/21

Despite repeatedly saying they do not use click data for search ranking purposes, a fresh document triggers confusion around the topic again. Please visit Search Engine Land for the full article.

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Google Images Related Searches Tests Icons & Images

2019/02/21

Google is testing showing images or icons in the Image Search related searches section. Related searches began showing up in December 2017 and now it is common to see them

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Google Search Console Notifications For Drop In Weekly Clicks

2019/02/21

Google is now sending out what I believe are new notifications when a site verified in Google Search Console has seen a drop in clicks, impressions, etc. This alert communicates to the site owner or webmaster that there may be an issue.

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Google Looking To Speed Up Crawl To Render Time But…

2019/02/21

As you know, it can take weeks from the time Google crawls some pages to fully render them.

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