This is the second time a Googler said that SEOs, webmasters, publishers should be paying more attention to image search and video search. John Mueller said it a couple weeks ago and now Gary Illyes said it last Friday.

Marketers need to have a voice strategy that recognizes the different use cases of different hardware devices and channels. Please visit Search Engine Land for the full article

Expert-level tactics & discussion. Brand safe

As you know, the Google Indexing API only is reserved for job posting URLs and live stream events.

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

Fourth-quarter reports from Marin and Merkle highlight the importance of Shopping ads for merchants’ search advertising strategies. Please visit Search Engine Land for the full article.

This is probably common sense to all the readers here, but you should likely not add a noindex and remove the noindex on specific URLs often or heck, even infrequently.

Here are some options for SMEs that want to promote their business outside their home location The post Are Dedicated Location Pages the Best SEO Option for SMEs? by @jennyhalasz appeared first on Search Engine Journal

Some PPC guides suggest you could get a successful PPC program up and running in just a few hours. But the reality isn’t so simple

“Step up on the railing. Hold on, hold on