I am going to do it, I am going to read between the lines here on a John Mueller tweet. In short, he said that you really cannot say that one specific ranking factor is the reason why a site might be doing well or poorly in search, even if that site focused on that exclusively over the last time period.

Bing Ads is notifying users about upcoming changes to destination URLs that begin rolling out in August. The post Bing Ads Will No Longer Serve Entities With Destination URLs By the End of 2019 by @MattGSouthern appeared first on Search Engine Journal .

Say goodbye to standard text ads by the end of the year.

Here are some different ways you can diversify your SEO efforts to earn visibility and organic traffic. The post The Importance of Diversification in SEO Strategy by @AndrewDennis33 appeared first on Search Engine Journal

Yet ‘position zero’ doesn’t always win says survey, which reveals relatively discerning users. Please visit Search Engine Land for the full article.

Here’s a bid modifier script for in-market and remarketing audiences, device and location targeting. Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

Learn how to scale the link building process, save time, and still get the results you want.

Optimize shopping campaigns with n-grams. Please visit Search Engine Land for the full article.

John Mueller from Google explained on Twitter the difference between the timestamp date in an XML Sitemaps lasmod date and the date on a web page. John said the sitemaps lastmod is when the page as a whole was last changed for crawling/indexing. The date on page is the date to be associated with the primary content on the page